The Made by Google event has just wrapped up for another year, and what a show it was! The team in California has been busy, and as we expected, they showed off the brand-new Google Pixel 10 family. The big story this year is definitely all the clever AI features packed inside to make life that little bit easier.
To celebrate, we're giving one lucky iD Community member the chance to win a Google Pixel 10 Pro! Stick with us as we run through the new gear, and we’ll tell you how to enter at the end.
Google Pixel 10.
First up is the Pixel 10. This is the new foundation of the range, and it’s packed with some great stuff for everyday use. The camera system gets a real boost this year. For the first time on the standard model, it now features a proper 5x telephoto lens – a big step up from the digital zoom on the Pixel 8. It means you can get those really crisp, close-up shots without having to move an inch.
The AI inside is smarter too. A new feature called Magic Cue tries to guess what you need before you do, offering helpful shortcuts. Another clever touch is the new Camera Coach, which gives you little tips on-screen to help you line up the perfect photo. It’s all about helping you get the best shot without needing to be a pro. The whole experience is powered by the new Tensor G5 chip and feels super responsive.
Check out the Google Pixel 10 here
Google Pixel 10 Pro and Pro XL.
If you're serious about your phone photography, this is where things get really exciting. The Pixel 10 Pro and the larger Pro XL take the camera to another level. The zoom capability is where you see a massive difference; it has been pushed all the way to 100x, which is a huge leap forward from the 30x on the Pixel 8 Pro, letting you capture details from ridiculously far away.
Video also gets some love with a feature called Video Boost, which helps you get super-steady footage, even when you’re moving about. The Pro models have an even brighter screen, making it much easier to see what you're doing on those rare sunny days here in the UK. They also have some exclusive AI tricks, like being able to create a short video clip just from a text description.
Check out the Google Pixel 10 Pro and the Pixel 10 Pro XL here.
Google Pixel 10 Pro Fold.
And for those who want something a bit different, the Pixel 10 Pro Fold is back with some key improvements. It’s a more refined and robust design this time around. A key improvement on the original Pixel Fold is that this new version is properly IP68 water and dust resistant, which is a welcome addition for peace of mind in daily use.
It works just like before: a normal-sized phone on the outside that opens up into a lovely big 8-inch tablet screen. This makes it a real productivity tool, perfect for watching videos or getting a bit of work done with two apps running side-by-side.
Available 9th October.
And There’s More…
Google also showed off the new Pixel Watch 4. The screen is bigger and much brighter, and the battery life has had a welcome boost, so you'll spend less time charging it. It's more than just a watch; it's a proper health and fitness companion, with deep Fitbit integration and new safety features.
And finally, for music lovers, they announced the Pixel Buds 2a. The big news here is that Active Noise Cancellation has finally come to the more affordable A-series earbuds. This is a real game-changer for commuting or working in a busy café, letting you properly immerse yourself in your music or podcasts.
Win a Google Pixel 10 Pro!
Now for the exciting part. To be in with a chance of winning a Google Pixel 10 Pro, simply reply to this article with your answer to the following question:
Why would you like to win a Pixel 10 Pro?
We’ll randomly select one winner from the replies.
Entries close at 23:59 on 15th September 2025, and we'll announce the lucky iD Community winner shortly after.
We’ll notify the winner by direct message here on the Community, so please keep an eye on your inbox.
Good luck!
